Pure Leaves Privacy Policy

Please read these Privacy Policies carefully before any Use of the Products. Your Use constitutes an unconditional agreement to be bound by these Policies.

Last Revised: 2024-12-01

1. Introduction

At Pure Leaves we try to provide the best possible user experience. On top of that, we have a commitment to be transparent about the data we collect about you, how it is used and with whom it is shared.

Interpretation

The words of which the initial letter is capitalized have meanings defined under the following conditions. The following definitions shall have the same meaning regardless of whether they appear in singular or in plural.

Definition

• Company (referred to as either 'the Company', 'We', 'Us' or 'Our' in these terms of service) refers to Pure Leaves
• You / Users / Subscribers/ Customers means the individual accessing or using the Website, or a company, or any legal entity on behalf of which such individual is accessing or using the Website, as applicable.
• Website refers to Pure Leaves, accessible from https://www.pureleaves.co.uk

Pure Leaves seeks to ensure the highest level of data privacy when offering its variety of quality products and services to Pure Leaves customers and subscribers.

At Pure Leaves, the privacy and security of our Users is of paramount importance. Pure Leaves is committed to protecting the data you share with us.

Pure Leaves is responsible for protection of your personal information in line with this Policy ('Data Controller').

This Policy ('Policy') explains how Pure Leaves processes information that can be used to directly or indirectly identify an individual ('Personal Data') collected on our Site, our services ('Service'), forums and our mobile applications ('Platform').

All personal data are processed in accordance with the General Data Protection Regulation (EU) 2016/679 ('GDPR').

2. General Principles. Confidentiality

Pure Leaves shall process all Personal Data adhering to the general data processing principles:

• lawfully, fairly and in a transparent manner in relation to the data subject (lawfulness, fairness, and transparency);
• collect and process Personal Data only for specified, explicit and legitimate purposes and not further processed in a manner that is incompatible with those purposes (purpose limitation);
• ensure that Personal Data is adequate, relevant and limited to what is necessary for relation to the purposes for which they are processed (data minimization);
• ensure that Personal Data is accurate and, where necessary, kept up to date (accuracy);
• ensure that Personal Data is kept in a form which permits identification of data subjects for no longer than is necessary for the purposes for which the personal data are processed (storage limitation);
• process Personal Data in a manner that ensures appropriate security of the personal data, including protection against unauthorized or unlawful processing and against accidental loss, destruction or damage, using appropriate technical or organizational measures (integrity and confidentiality).

Pure Leaves shall process all Personal Data adhering to the general data processing principles:

All and any information stored on Pure Leaves's Platform is treated as strictly confidential. All information is stored securely and is accessed by qualified and authorized personnel only.

3. Information We Collect

1. Information You provide to us. (Information that is necessary for the use of the Pure Leaves platform)

We ask for and collect the following personal information about you when you use the Pure Leaves Platform. This information is necessary for the adequate performance of the contractual arrangement which is in place between you and us and to allow us to comply with our legal obligations. Failing to provide any of this data or decision to delete or object to the processing of any of such data may result in de-activation of your Pure Leaves Account.

• Account Signup Information. When you sign up to Pure Leaves, we require you to provide the minimum information - username, email address, fullname, password, phone number, address and country. Such information is required when you are signing up for an account on this platform
• Login Information. As of 30/03/2021, we do not use any thirdparty services like google or facebook to collect login data. We only use our internal system and data to verify credentials when logging in.
• Payment Information As of 30/03/2021, we are using a thirdparty payment processing system, Stripe, to initialise and process payments for subscriptions and products. Minimum data is collected on this service only to process payments.
• Communications, Chats, Messaging. When you communicate with Pure Leaves (using general inquiries window), we collect information about your communication and any information you choose to provide or disclose. In order to respond to your request, we may access information provided in your Pure Leaves Account, Action, IP or Purchase history, etc.
• Job applicants' information. We also collect information that you provided to us by applying to any of the open career positions published in the near future.
• Visitors and users of our User’s websites or services. We may also collect information pertaining to visitors and users of our User’s websites or services ('Users-of-Users'), solely for and on our Users’ behalf.

You may also choose to provide us information when you fill in a form, conduct a search, update or add information to your Pure Leaves Account, respond to surveys, post to community forums, participate in promotions, or use other features of the Pure Leaves Platform. We advise against posting any information you don’t wish to make public on the Pure Leaves Platform. Any information posted, unrelated to the system, you do at your own risk. Publicly shown information includes examples like reviews on products.

Pure Leaves processes information you provide to us on the legal basis of:

• Your consent, expressed when voluntarily submitting and filling your Personal Data details in sign-up forms, by e-mail, request or inquiries window;
• Conclusion and performance of contractual arrangements and obligations between Pure Leaves and the User;
• Pursuance of legitimate interests of Pure Leaves, as Data Controller and manager of Pure Leaves platform.

Disclaimer

Please always take care and observe at least the following minimum requirements for the protection of your personal information:

• please omit using your name, address, telephone number, e-mail, personal identification number, date of birth, bank Account number, card number, other special (sensitive) data, etc. in the subject of the request or file name;
• please omit using your personal code, payment card number, and other financial information and details, health, family member details, or other specific (sensitive) data, in the texts of requests, e-mails or similar communication to us, and
• please make sure that the remaining personal data is only indicated to the extent necessary for the purposes for which the letter, request or inquiry is sent.

Right to delete your data

You will not be able to change or delete your data directly during your accounts investigation period. This is when an account gets flagged and disabled automatically when suspicious terms of service breaking actions are detected. Conditions and Consequences are listed in the Terms of Service You may access and edit, update or delete your contact details by logging into your Pure Leaves Account when it is not being investigated.

Please note that you will only be able to delete your email during de-activation/deletetion of your account or when changing it.

3.2. Information We Collect when You use the platform

When you use the Pure Leaves Platform or contact us directly by any communication channel, we may collect information, including personal information, about the services you use and how you use them.

This information is necessary for the adequate performance of the contract between you and us, to enable us to comply with legal obligations and given our legitimate interest in being able to provide and improve the functionalities of the Pure Leaves Platform.

Automatic collection of data

• Log data and Device information. We automatically collect log data and device information when you access and use the Pure Leaves Platform, even if you have not created an Pure Leaves Account or logged in. That information includes, among other things: Internet protocol (IP) addresses, browser type, Internet service provider (ISP), referring/exit pages, operating system, date/time stamp and/or clickstream data.

Pure Leaves processes information you provide to us on the legal basis of:

• Your consent;
• Conclusion and performance of contractual arrangements and obligations between Pure Leaves and the User;
• Pursuance of legitimate interests of Pure Leaves, as Data Controller and manager of Pure Leaves platform.

4. How do we use your data?

We use, store, combine and process information, including personal information, about you to provide, understand, improve, and develop the Pure Leaves Platform, create and maintain a trusted and safer environment and comply with our legal obligations.

• To Identify Personal identification information is collected and processed for the purposes of User identification as well use of services. Additionally, this information may be used to provide Users with support, letting them know about upcoming updates or improvements, providing information regarding changes of any Terms of Service (including changes to this Policy) as well as other important information.
• To Create and Maintain Trusted Environment.We verify or authenticate information or identifications provided by you (such as ID number, email or phone numbers). We also use collected information to detect and prevent fraud, spam, abuse, security incidents, and other illegal and harmful activities.
• To Create Aggregated Statistical Data, to Carry out Market Research and Analysis necessary for running out our business, to improve our services we use aggregated and/or inferred non-personal information enabling us to evaluate our customers’ needs, sales and other trends of our activities.
• To Stay Connected. We use information about data usage, devices, operating systems to diagnose problems with our servers, to administer our Platform, adopt decision when to retire SDK's/OS versions, to identify characteristics of major users so that we may optimize our applications and services and make your browsing and purchasing experience more enjoyable.
• To Customize Marketing. To provide more customized offers to our Users, we may conduct data analysis based on information you provide to us, your interactions with the Pure Leaves Platform and its Users.
• To Send Service and Billing Messages. Pure Leaves may also contact you with important information regarding our Services, or your use thereof. For example, we may send you a notice (through any of the communication channels available to us) if a certain Service is temporarily suspended for maintenance; reply to your support ticket or e-mail; send you reminders or warnings regarding upcoming or late payments for your current or upcoming subscriptions; forward abuse complaints regarding your account activiies; or notify you of material changes in our Services. Such kind of communication is essential, for this reason, no opt-out possibilities are given to avoid receiving such Service and Billing Messages unless you are no longer a Pure Leaves User (which can be done by deactivating your Account).
• To contact you. In order to notify you regarding your Account, to troubleshoot problems with your Account, to resolve a dispute, to collect fees or monies owed, to poll your opinions through surveys or questionnaires, to send updates about our company, or as otherwise necessary to contact you to enforce our User Agreement, applicable national laws, and any agreement we may have with you. For these purposes, we may contact you via email, telephone, text messages, and portal.
• To provide, operate and improve the Services.
• To enhance data security and to prevent fraud.
• To comply with applicable laws and regulations.

5. Job Applications

Currently Pure Leaves does not have any open positions. However if you have any queries, please email [email protected] or use this contact form.

6. Information Pertaining to visitors and users of our user's website or services.

We may collect, store and process certain information pertaining to visitors and users of our User’s websites or services, solely on our Users’ behalf and at their direction. Each of our Users is able to collect and manage information, including personal data, via their website. Such information and personal data are then stored with Pure Leaves. For such purposes, within the meaning of the GDPR, Pure Leaves may in certain limited cases, as specified in the Terms of Service, be considered as a “data processor” of such information pertaining to visitors and users of their websites or services. The Users controlling and operating such User websites, shall be considered as the “data controllers” of such information, and shall be solely, completely and fully responsible and liable for complying with all laws and regulations that may apply to the collection and control thereof, including all privacy and data protection laws of all relevant jurisdictions.

User shall be solely, completely and fully responsible for the security, integrity and authorized usage of information related to visitors and users of their websites or services, and for obtaining consents, permissions and providing any fair processing notices required for the collection and usage of such information.

For more information about data processing arrangement between us and our Users, please see our Terms of Service.

When creating an Account at our Platform, you are free to opt-out from receiving various offers directly to your e-mail, phone or in your Account. We use provided contact details and your preferences for direct marketing by sending various offers or newsletters.

These direct marketing offers, depending on your preferences, may be personalized taking into account any other information which you have provided to us (e.g. location, social media profile information, purchase history etc.) or we have collected or generated from other sources as described below.

Right to object

If a User wishes to change their preferences for direct marketing, they may exercise such option at any time they wish by following the instructions to unsubscribe in the received email.

You are free to opt out of our newsletters at any time. You can do this by clicking on a link for that purpose at the bottom of our e-mail with the newsletters.

You may at any time refuse to receive information from us by sending an email to [email protected] , or by visiting and adjusting your personal account settings.

• Developing Platform. We use data, including public feedback, to conduct research and development for the further development of our platform in order to provide you and others with a better, more intuitive and personalized experience, drive membership growth.
• Customer Support. We use data to help you and fix problems. We use the data (which can include your communications) to investigate, respond to and resolve complaints and issues (e.g., bugs).
• Aggregate Insights. We use data to generate aggregate insights. We use your data to produce and share aggregated insights that do not identify you.
• Security and Investigations. We use data for security, fraud prevention and investigations. We use your data (including your communications) if we think it's necessary for security purposes or to investigate possible fraud or other violations of our Terms of User or this Policy and/or attempts to harm our Users.

We collect and receive your Personal data from yourself (including your device) as well as from the following sources:

• Social network operators (such as Facebook, Google, etc.);
• Third-party service providers, suppliers and our partners;
• Other legal sources.

We generally retain your personal information for as long as is necessary to provide our services and to comply with our legal obligations. Where your personal information is no longer required we will ensure it is securely deleted.

If you would like to stop us using your personal information, you shall request that we erase your personal information and close your Pure Leaves Account.

After de-activation of Account, we will still retain the following data for the purposes of compliance with applicable legal requirements (such as tax, accounting, legal reporting, AML, other), for as long as we are legally required by virtue of such legal requirements.

Please also note that we may further retain some of your personal information in such cases (i.e., after closure of your Pure Leaves Account):

• as long as it is necessary for our legitimate business interests, such as fraud detection and prevention and enhancing safety. If Pure Leaves suspends your Account for safety reasons, we may retain certain information from that Pure Leaves Account to prevent that User from opening a new Pure Leaves Account in the future;
• the extent necessary to comply with our legal obligations. Pure Leaves may keep some of your information for tax, legal reporting and auditing obligations;
• forum posts or other publicly visible information may continue to be publicly available on the Pure Leaves Platform, even after your Pure Leaves Account is deactivated. However, attribution of such information to you will be removed. Additionally, some copies of your information (e.g., log records) may remain in our database, but are disassociated from personal identifiers;
• to resolve disputes;
• to enforce our agreements and/or pursue or protect our legitimate interests;
• as we protect Pure Leaves Platform from accidental or malicious loss and destruction, residual copies of your personal information may not be removed from our backup systems for a limited period of time;

11. Data transfers and use of third-party services

While collecting and processing your Personal Data, we may perform data transfers to various third parties.

11.1. With your consent

We will share your Personal Data with companies, organizations or individuals outside our group of companies when we have your consent to do so.

11.2. Where do we process your personal data?

• Users' Personal Information may be maintained, processed and stored by Pure Leaves and our authorized service providers in the United Kingdom as necessary for the proper delivery of our Services and/or as may be required by law.
• Pure Leaves service providers (such as third-party data centres, servers, website design, administration services, online traffic and website analysis, statistics, direct marketing services, mailers, messengers, etc.), that store or process your personal data as well as personal data of your users on Pure Leaves's behalf are each contractually committed to keep it protected and secured, in accordance with industry standards and regardless of any lesser legal requirements which may apply in their jurisdiction.

We may share non-personally identifiable information publicly as well as with our partners - publishers, advertisers. For example, we may share information publicly to show trends about the general use of our platform.

If we are involved in a merger, reorganization, acquisition or sale, we will continue to ensure the confidentiality of any Personal Data and give all affected Users appropriate notices.

Transfer, disclosure of data to competent authorities. In certain situations, Pure Leaves may be asked to disclose personal data in response to lawful requests by public authorities, other competent authorities, including when it is required to meet national security or law enforcement requirements, and will do so where permitted by local data protection laws.

11.3. Data Localisation Obligations

If you reside in a jurisdiction that imposes 'data localisation' or 'data residency' obligations (i.e., requiring that Personal Information of its residents be kept within the territorial boundaries of such jurisdiction), and this fact comes to our attention, we may maintain your Personal Information within such territorial boundaries, if we are legally obligated to do so.

You acknowledge that while doing so, we may continue to collect, store and use your Personal Information elsewhere.

11.4. Our Legal Obligation to Use or Disclose Personal Data

We will reveal your Personal Data to state and public authorities without your prior permission only when we are legally required to provide information, including taking legal action to defend our rights, as well as the cases, where we have a belief in good faith that access, use, preservation or disclosure of the information is reasonably necessary to meet any applicable law, regulation, legal process or enforceable governmental request, enforce applicable Terms of Services, including investigation of potential violations, detect, prevent or otherwise address fraud, security or technical issues.

11.5. Other

We may share your personal data in manners other than as described above, pursuant to your explicit consent, or if we are legally obligated to do so.

Pure Leaves has implemented security measures designed to protect the Personal Information you share with us, including physical, electronic and procedural measures. Among other things, we offer HTTPS secure access to most areas on our Services. We also regularly monitor our systems for possible vulnerabilities and attacks, and regularly seek new ways and Third-Party Services for further enhancing the security of our Services and protection of our Visitors' and Users' privacy.

Regardless of the measures and efforts taken by Pure Leaves, we cannot and do not guarantee the absolute protection and security of your Personal Information, or any other User Content you upload, publish or otherwise share with Pure Leaves or anyone else.

We therefore encourage you to set strong passwords for your User Account and avoid providing us or anyone with any sensitive information of which you believe its disclosure could cause you substantial or irreparable harm.

If you have any questions regarding the security of our Services, you are welcome to contact us at [email protected].

You are entitled to a range of rights regarding the protection of your Personal Data, which are subject to limitations, restrictions and conditions as laid down in GDPR and applicable law. Those rights are:

• the right to access the information we process about you;
• the right to rectify incorrect/inaccurate information about you;
• the right to transfer all or part of the information collected about you to you or another data controller, where technically feasible (the right to data portability; with limitations and restrictions as specified in the EU General Data Protection Regulation);
• the right to erase any data concerning you. Users may demand erasure of data without undue delay for legitimate reasons, e.g. where data is no longer necessary for the purposes it was collected, or where the data has been unlawfully processed;
• the right to the restriction of data processing. Users, for legitimate purposes, may obtain restriction of data processing from the controller;
• the right to object to the processing of Personal Data when processing is carried out on the basis of legitimate interest, as well as in cases of use of your personal data for direct marketing purposes, as specified above in this Policy.

Some of the rights as above are easy to exercise: i.e., you may at any time access and edit, update or amend your details, opt out of receiving communications from us and our partners by visiting and adjusting your personal account settings, or by e-mail: [email protected].

When you object to processing of Personal Data when processing is carried out on the basis of legitimate interest, we will carefully consider such a request, which may result in your Account closure or de-activation.

Users have the right to lodge a complaint with the national Data Protection Agency in their country of residence in the event where their rights may have been infringed. However, we recommend attempting to reach a peaceful resolution of the possible dispute by contacting us first.

We assume that all Users of Pure Leaves Platform have carefully read this document and agree to its contents. If someone does not agree with this Policy, they should refrain from using our website, and mobile applications. We reserve the right to change our Policy at any time and inform by using the way as indicated in Section 14. Continued use of Pure Leaves's website and mobile applications implies acceptance of the revised Policy.

This Policy is an integral part of Pure Leaves's Terms of Services.

We will ask for your consent before using information for a purpose other than those set out in this Policy.

Our Policy applies to all of the services offered by us and our affiliates, including Pure Leaves Ltd, private limited liability company, organized under the laws of the United Kingdom, legal address at , but excludes services that have separate privacy policies that do not incorporate this Policy.

Our Policy does not apply to services offered by other companies or individuals, including products or sites that may be displayed to you in search results, sites that may include our services or other sites linked from our services.

Our Policy may change from time to time.If the changes are significant, we may consider providing a more explicit notice (including, for certain services, email notification of Policy changes). Changes will be made at our sole discretion. Site's users are encouraged to check this policy for such changes. Your continued use of this site following changes to this policy constitutes your acceptance of the changes.

For all your requests or comments concerned with this Policy, please contact: [email protected].